After an extensive search of the halls of the Orange County Convention Centre at the 2011 PGA Merchandise Show one product stood out head and shoulders above the rest and win the GolfCentralDaily Award for the best new product.

Dawgs are unlike any other golf shoe on the market and left us banging our heads and wondering “why didn’t we think of those!”

In Europe we may be familiar with Crocs, but according to brothers Steve and Barrie Mann “Crocs bite, but Dawgs are man’s best friend!”  Or a foots best friend to be more precise, as these Dawgs weigh less than 7 ounces per shoe and come complete with built in cleats.  Dawgs will be perfect for the practice ground, golf teachers, golf holidays or simply propping up the bar after a game.

Like Crocs, Dawgs are made of ultra cushioning EVA material to absorb shock when walking and are heaven on the feet. Retailing at €30 or $40, they’re certainly not expensive and come in a range of trendy colours.  There’s even a pair without holes in the upper inspired by our Irish and British weather.

So well done to all the guys in Dawgs.  For more information check out

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